I actually find twitter to be one of the easiest social media forms to break into, and get return followers compared to say Pinterest.
But read that only 30% of people you follow will follow you back but in my experience it has been closer to 80 - 90%. So what can you do to dramatically increase your follower rates ? You can add accounts with similar interest and you can generally tell if someone will follow you back by looking at their following vs. followers numbers.
Making your Profile:
Make sure you add a photo of yourself (not another pic of your logo) people want to know you are not a robot. And you can write a short description of yourself or your brand/blog.
I recently created a post on creating a better twitter header for free including a tutorial and header dimensions .
Where to find followers:
You can use the Who to Follow Sidebar to find people with similar interests to yourself. Also once you click on a person they will recommend another 3 people you may want to follow. You can add several per day, I would generally recommend adding 10-15 new followers a day.
You can also visit Twitter (or Social Media) link parties. I like Twitter link parties because everyone is there for the same reason to get more exposure and more followers so they may be more likely to follow you.
Also I am currently hosting a month long Twitter Link Party where you can add your Twitter account to gain followers, or add a Tweet and get it re-tweeted.
How to Get Noticed:
Yes you want to tweet your own blog posts, I tweet a post as soon as it's posted and a couple links to older posts, but you also will want to retweet, comment or favourite other bloggers posts (probably about 3 a day) - and make sure you add @TheirTwitterName this is a quick and easy way to get noticed.
Also you can add a photo to your posts which will make them twice as likely to get noticed.
You will also want to use #hashtags - but sparingly. Probably about 2 per tweet, and you can also find trending hashtags on the left of the screen which you may want to mention. Keep your tweets between 120 - 130 characters long, use proper punctuation and don't be afraid to ask people to please retweet - they are more likely to retweet your posts when you ask them too.
They say the best times to post on Twitter are between 1:00 and 3:00 pm with higher engagement on the weekends. source
You can follow me on Twitter, I always add (family friendly) accounts back.
Did you have any Twitter tips??? I would love to hear them.